Psychologist Adrián Triglia (Barcelona)

I have a degree in Psychology and a degree in Advertising and Public Relations, both degrees obtained through the University of Barcelona. I have worked for more than 5 years in the field of digital marketing, applying principles of Psychology to boost both traffic towards the product (following quantitative criteria) such as engagement and identification with the brand (following qualitative criteria). On the other hand, I have also dedicated myself to the world of Human Resources for 4 years, working both in the selection and training processes. In parallel, in the last 3 years I have dedicated myself to the dissemination of topics related to Psychology, and I am the author of 2 books: Psychologically Speaking (Paidós) and ¿Qué es la intelligence? (El País: Neuroscience and Psychology).

Team building, outreach, creation of digital marketing strategies and content.

My main skills have to do with the creation of pieces capable of establishing a direct communication flow with the target audience, regardless of whether the latter is made up of clients or consumers, and with the use of creativity to cause an impact on people; one that can be related to the brand. These are some of the areas of specialization in which I have worked: * Creative copy. * SEO writing. * Disclosure: explain a lot with little. * Video and image editing. * Staff training.