The 85 best phrases of Jeff Bezos (founder of Amazon)

Jeffrey Preston Jorgensen, known in the business and everyday world as Jeff Bezos, is the founder and director of Amazon, the world's largest online trading company and which has given him a position among the richest men in the world. But in addition, he has established himself as one of the most successful entrepreneurs of all time, using marketing and business strategies to destroy the impossible.

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Great quotes from Jeff Bezos

Next, we will show you the best phrases of Jeff Bezos so that you find motivation in what you are most passionate about doing.

1. At the end of our lives we will only be the result of the choices we have made throughout it.

A great phrase to make us reflect on our actions.

2. I believe that austerity and sobriety power innovation.

The secret behind the innovation according to Bezos.

3. If you double the number of experiments a year, you will double your wits.

It's about keep trying until you get there.

4. You can have the best technology, you can have the best business model, but if you don't know how to tell your story; none of that will matter. No one will see you.

It is not only your product, it is also you.

5. Given our emphasis on the long term, we can make decisions and evaluate transactions differently from other companies.

The Amazon way of working.

6. Minimize regret.

Regret only makes us stagnate.

7. Life is too short to be with people who have no resources.

Talking about surrounding ourselves with people who don't bring us any positivity.

8. Amazon is defined by three elements that are more cultural attributes than activities. The first is the obsession with the customer, not the competition. The second, the will to invent, or accept that we are not understood. The third is the long-term vision.

Goals behind Amazon.

9. Amazon.com strives to be the e-commerce destination where consumers can find and discover anything they want to buy online.

The important thing is to make a difference.

10. One of the few ways to get out of a tight box is to invent your own path.

If you don't see a common outlet, create one.

11. If you decide that you will do only the things that you know will work; you are going to leave many opportunities on the table.

Sometimes it is necessary to take risks and get out of our comfort zone.

12. We can't be in survival mode. We have to be in growth mode.

The goal should be to keep growing, not to get stuck in comfort.

13. Think long term.

The advice that has worked the most for Jeff Bezos.

14. A brand for a company is like a reputation for a person. You earn a reputation by trying to get tough things right.

Companies stay afloat thanks to the positive reactions of their users.

15. Books are not dying, they are simply going digital.

A vision that has made Amazon successful.

16. I grew up reading science fiction.

Reading brings us great lessons.

17. In the ancient world, you spent 30% of your time creating a great service and 70% spreading it. In the new time, that is reversed.

The change in the business world.

18. If you are focused on your competitors, you will have to wait for your competitor to do something new.

Obsessing over something takes us away from our potential.

19. Make the necessary decisions so you don't regret it later.

It doesn't matter that you have to modify something later, but lay a good foundation first.

20. Be stubborn in your vision.

Let no one tell you what is right or wrong, be true to yourself.

21. If you make customers unhappy in the physical world, each of them can tell 6 friends. If you make customers unhappy on the Internet, each one can count to 6000.

The great impact of the internet on a business.

22. If you build a great experience, customers will recommend it to others. Word of mouth is very powerful.

The best businesses are focused on the customer experience.

23. I believe very much that the Internet is in fact all that it appears to be.

It can be a good or a bad place, depending on where you go.

24. Work hard, have fun, make history.

Whatever you do, love it.

25. Being focused on the consumer allows you to be more innovative.

There is always a new need waiting to be solved.

26. We are stubborn with our vision and flexible in the details.

Bezos's company mantra.

27. The great thing about fact-based decisions is that they go beyond hierarchy.

Always be realistic about your goals.

28. Stay obsessed with creating value.

Things that have value never fail to appreciate.

29. There are two types of companies, those that work to try to charge more and those that work to charge less. We will be the seconds.

What Bezos aspires to for his business.

30. You need to anticipate a certain degree of failure.

Failure is natural for whatever goal we want to achieve.

31. I think there will be a lot of tablet-type devices. It is really a different product category.

Thinking ahead is what keeps Amazon afloat.

32. Electronic commerce will be a large sector in which many companies will succeed at the same time with different strategies.

E-commerce is only expanding.

33. If you never want to be criticized, please don't try anything new.

Criticism is inherent to success.

34. If you are not stubborn, you will give up very soon; If you are not flexible, you will hit the wall without being able to find the solution to the problem you are trying to solve.

Persistence is the key to achieving any goal.

35. It's our job every day to make every important aspect of the customer experience that little bit better.

At Amazon, what matters most is the customer.

36. What we want to be is something completely new. There is no physical analog for what Amazon.com is converting to.

Without a doubt, Jeff Bezos managed to create something unique.

37. Intelligence is a gift, kindness is a choice.

Kindness is a quality that not everyone possesses.

38. When the world changes around you and when it changes against you, you have to lean on that and figure out what to do.

This phrase teaches us that we should never stand idly by.

39. There is room here not for ten or a hundred companies, but for thousands or tens of thousands of companies.

The business future is infinite.

40. One of the things that I hope sets Amazon.com apart is that we remain a company that defies the easy analogy. This requires a lot of innovation, and innovation requires a lot of random walking.

A man who made difficulty his best weapon.

41. I like to treat things like they are small, you know, Amazon even if it is a big company, I want it to have the heart and spirit of a small one.

Humility is a trait that keeps us accessible.

42. What we have to do is always go to the future.

Never hold on to the past, because it no longer exists.

43. We expect all of our businesses to have a positive impact on our income statement.

Always do something that brings you favorable results.

44. When you are 80 years old, and in a quiet moment of reflection, narrating just for you the most personal version of your life story, the story that will be more concise and meaningful will be the series of choices you have made.

Live your life so that when you look back, there will be no regrets.

45. I think technology advanced faster than expected.

Without a doubt, there has been a considerable leap in technological advancement in recent years.

46. If we can keep our competitors focused on us; while we focus on the client; in the end we will be fine.

A key strategy at Amazon.

47. Mission: to force small publishers to think big.

A new space for this work area.

48. We watch our competitors, we learn from them, we see the things they were doing for clients, and we copy them as much as we can.

This phrase also reminds us of ‘the garbage of some, it is the treasure of others’.

49. People who are right most of the time are people who change their minds often.

It never hurts to change, if it is for the better.

50. If there's a reason we've done better than our peers in the internet space in the last six years, it's because we've focused like a laser on the customer experience, and that really matters, I think, in any deal. It certainly matters online, where word of mouth is very, very powerful.

Customers are the ones who make or break a company.

51. In the end, we are our choices.

What counts are our decisions.

52. In that whirlwind, many companies did not survive.

There are people and companies that do not tolerate change well, because they do not have the capacity to adapt.

53. We rely mainly on word of mouth, not in vain the Internet is a formidable sounding board.

That's why for Amazon, customer experience is everything.

54. The best customer service is when the customer doesn't need to call you, or talk to you. It just works.

This is where you know the relationship has taken hold.

55. What motivates me is a very common form of motivation. And with the fact that other people are counting on me, it's very easy to be motivated.

Everyone finds their own motivation for it.

56. Friends congratulate me after a quarterly earnings announcement and say: Good job, great quarter… And I say: Thanks, but that quarter was baked three years ago.

It's all about thinking ahead.

57. It's harder to be nice than to be smart.

Being kind requires humility and simplicity.

58. The reason we've gotten it right is because even in that whirlwind; we kept our eyes focused on the customers. All the metrics that we can track about them have improved every year.

The secret behind the success.

59. What offends me the most is when I pass by a bank and see an ad trying to convince people to take out a second mortgage on their houses so they can go on vacation. That seems wicked to me.

A very personal opinion of Bezos.

60. Obsess over your consumers, not your competitors.

A law to follow for any business.

61. One of the big mistakes people make is trying to force their interest.

When we act out of obligation, resentment grows.

62. If we start to focus on ourselves, instead of our customers, that will be the beginning of the end ...

Selfishness can destroy even the greatest.

63. We see customers as guests at a party and we are the hosts.

A beautiful way to see your users.

64. Our vision is a customer-centric world.

A vision that they have respected so far.

65. Determine what your clients need and work from the bottom up.

Set a goal and follow each step until you achieve it.

66. You don't choose your passions; your passions choose you.

Do you think this is so?

67. In some cases, things are unavoidable.

There are things that we just have to accept.

68. The change has been extraordinary. No other technology has developed as fast and globally as the Internet. It is probably unprecedented in the history of our civilization.

A change that has been more than favorable.

69. A company should not get used to always shining. It's addictive, and it doesn't last forever.

Despite success, keep an eye on the objectivity of failure.

70. Above all, get in line with customers. Win when they win. Win only when they win.

A philosophy that is still maintained.

71. I have not seen a manager or leader, who cannot spend time in the trenches... If they don't, they will They disconnect from reality and their entire process of thought and management becomes abstract and disconnected.

We must all work from the bottom up.

72. The hard part is that you don't know how long it might take, but you know what will happen if you are patient enough.

The beginning will always be the most difficult.

73. When you walk into a traditional bookstore, the first thing you come across is the best-sellers, even if you never buy a best-seller. And it is that physical stores are designed to respond to the wishes of the mythical average consumer.

At Amazon, the experience of buying a book is completely unique.

74. All businesses need to be young always.

You always have to maintain that creative and dreamy spirit.

75. The Internet in general and Amazon.com in particular; they are still in Chapter One.

You can always improve and keep growing.

76. The common question asked in business is, "why?" That's a good question, but an equally valid question is, "why not?"

A question that we should all ask ourselves.

77. E-books had to happen. Infrastructure web services had to happen.

The digital age is a fact.

78. What characteristics do I look for when hiring someone? That is one of the questions I ask when interviewing. I want to know what kind of people they would hire.

We must keep people who seek our same interests.

79. In every discovery, there will always be some luck.

Every new thing brings us a world of possibilities.

80. We want to make money when people use our devices, not when people buy them.

What Bezos focuses on for his business.

81. Part of the company culture depends on the route - it's the lessons you learn along the way.

The path we travel towards the goal is full of learning.

82. It's hard for you to remember, but for me it's like yesterday when I was taking the packages to the post office and hoping that one day we could afford a forklift.

We must never forget our beginnings.

83. Price is not the main attraction of a virtual bookstore. Price is the third element that customers take into account, behind selection and comfort.

Price is irrelevant when offering quality.

84. I told all of our original investors that they would surely lose their money.

Don't make big promises that you can't keep. Better create small goals that give excellent results.

85. Complaining is not a strategy.

A short but very powerful phrase.