Film Fome de Poder (The Founder), a historia do McDonald's

Or film Power Building (not genuine The Founder) narrates the history of the most popular fast food network of lanchonetes in the world: or McDonald's.

Inspired not biographical by Ray Kroc, or responsible for promoting a cadeia of restaurants, or film that addresses questões on entrepreneurialism esbarra in controversial moments like as traições e trapaças feitas by Ray to reach or seu objective final.

Film summary Power Building

Richard and Maurice McDonald will join you living outside of California when creating a restaurant with a different concept. A lanchonete that sold cheap products tinha as the main conceit to optimization of tempo e o baixo custo.

(be careful, this is artigo with spoilers)

At the origin of McDonald's

Sanduíches, sweet potatoes, and milkshakes were only feitos em tempo, initially recorded by Richard and Maurice prórios irmãos. As references were to deliver directly to customers (sem a intermediação de garçons), who also consume the products quickly guaranteeing high turnover in no restaurant.

A fast food barrack that he opened in 1937, the city of Arcadia sold hamburgers for 10 cents each. Three years later, we will be able to transform or project a famous restaurant into a huge M love it measuring more than 7 meters high.

How Ray Kroc found you signed McDonald's

Two years ago, he had been traversed by Ray Kroc, a representative of the milkshake machine bands that was personally delivered to Richard and Maurice's lanchonete.

The entrepreneur wanted to confer as a matter of fact a higher commission than the usual machines it represented.

Ray Kroc viu did not deny an opportunity

When he visited the restaurant, he was fascinated as a business model, who turned much more consumers than usual. Or an entrepreneur, a partner or business, offers to be a commercial representative of the brand.

In 1955, Ray went on to sell licenses, thinking about a possible expansion at a national level. Or first restaurant supervised by the State of Illionis (in 1955).

In so far as Kroc thinks of our numbers on the possibility of scaling up or doing business for other States, we sign Mc Donalds tinham as our goal to conquer 1 million dollars before two 50 years.

O pior commercial agreement of all tempos

O ambitious Ray Kroc in 1961 made a proposal for years: a pair would sell or business for 2.7 thousand dollars in money and 0.5% of participation in profits.

Either business was successful and we will carry out or dream of a milhão before two 50 years. Já a participação us negócios was never registered in a contract because you three wanted to escape two imposts. As agreed not to be assassinated, Kroc never fulfilled as promised by Richard and Maurice not to have direct participation in our profits.

A network expansion

Deposited internally for more than Kroc, or McDonald's happened to grow at a frightening speed. The production was optimized so that food will be produced each time with a lower custodian and more efficiently.

Through small tricks - such as unlinking or acquiring the lojas - the clients were invited to not stay in no space, guaranteeing a higher turnover.

Currently a cadeia of fast food item more than 35 thousand sales points ao around the world.

Personagens principais

Ray Kroc (played by Michael Keaton)

Ray Kroc is an ambitious self made man. The North American entrepreneur has a questionable character and does not mean the means to achieve the ends.

Ray always wants to grow in life and become a home to be-happened, he was just waiting for a new opportunity, which arose when he met McDonalds. Até então he lived with a modest house next to the woman and raised to life selling machines of making milk shake.

A year ahead as a business scheme set up by Maurice and Richard, Ray saw him as a venture an unmissable chance to prosper.

A history of the film based on the work Grinding It Out: The Making of McDonald's, published by Ray Kroc.

Maurice McDonald (played by John Carroll Lynch)

Maurice McDonald is a fellow worker, who invested all or his time and energy to create a new concept of lanchonete. O Mc Donalds was the fruit of a lot of research and effort of improvement. His only failures were to have a forward-looking vision for the company that he created and entrusted to a partnership with Ray Kroc.

In real life, Maurice did not miss out on his last days because of lost or business not as much research. Either way is how you got cheated will likely contribute to the heart attack that took your life away from him in 1971.

Richard McDonald (played by Nick Offerman)

On the side of Irmão Maurice, Richard worked tirelessly, seven days a week, to build a boat that is different from all the others. Despite disagreeing with many aspects, we give you enough understanding to take on an innovative project.

In real life, year on the contrary, Richard does not regret having been sold to a company in exchange for tranquility. In spite of being blamed that he had a terrible business, Richard did not leave the situation consuming his six days and living well for the 89 years.

Analysis of the history of Power Building

Or biographical film based on a real history and we can extract from it some central themes that deserve to be heard with more attention.

A naivete two McDonalds irmãos left you ruined

I know on one hand Richard and Maurice have original and innovative ideas that will help you to raise a new kind From business, on the other hand, to naivete the duo was also responsible for the loss of the work of uma lifetime.

Embora tenha have been brilliant breeders after a great idea, to the truth that we will end up by fazer a very bad business. I did not agree with Ray Kroc for the band of the cadeia, it would combine that it would direct to 0.5%, but, as a combination was verbal and nothing was assassinated, we will end up at the end of nothing.

You McDonalds were deeply innocent in or trusting Ray Kroc's word, that he did not deliver or that he promised.

Ray Kroc, a profitable one who made a big business

As a business case, Ray Kroc has been searching for an opportunity to achieve growth in life as a true self-made man.

Since he received a larger commission than was usual for the milkshake machines that he sold, Ray decided to go see how they themselves knew what was wrong with such a purchase and for what reason.

Ao he was presented as a new business model two firms, he saw his chance of our own to prosper. First Ray offers a partnership as a commercial representative, plus logo começou to think of forms for, of fato, possessing or business.

Moved for the gain and for the cobiça, or entrepreneur, I will give you certain steps to get to acquire or bem that you most wanted. With some years of work he became the CEO of a huge corporation.

A hope of Richard and Maurice versus Ray Kroc

It is curious how, they assume completely different postures, both Ray and McDonalds sign gestures that are quite similar to reach what they want: both are very skilled.

We will sign up with McDonalds and know exactly what their customers are, or that we will try to find them or that we will not be able to find them elsewhere. This business vision was fundamental to develop a new concept by differentiating two other concurrent ones.

Maurice and Richard are insightful to olharem or cenário ao redor and tentarem fazer different, offering potential clients another type of service.

Ray Kroc, a parallel path, was also aware of his way of doing it: not raising a business, but taking ownership of it and getting the best possible profit.

In terms of McDonalds not having a great commercial vision (in terms of expansion, for example), Ray percebeu quickly that he can give me to galinha two ovos of ouro and soube to extract the project or major potential possível.

Despite being on the opposite side, McDonalds and Ray Kroc are examples of persistence

Richard and Maurice were internally committed to building a brutally efficient restaurant with low custody and a huge circulation of people. To carry out such an event, a series of tests and firsts on the line of production.

They will continue to work hard, despite being tired, always looking for new strategies for early start-up or fast food. Along the assembly line, for example, making each time more efficient, with balconies positioned so as to optimize or work with two cozinheiros. The film shows these many tireless attempts, you see two signs to achieve an exemplary final result.

On the other hand, this persistence is also valid if we think of Ray Croc's gestures. Either an entrepreneur was a mere commercial representative of machines for making milk shake and he clearly knew where he wanted to go: or his wish of him was to make fortune, have power, to be a successor entrepreneur.

Assim how you go, I came from low and I was galgando degrau to degrau I managed to get what he wanted so much. Or ironic is that the event of um (Ray) ended up culminating no failure of another (you are Mc Donalds).

Technical data sheet of Power Building

Original title	The founder
Launching	November 24, 2016
Director	John lee hancock
Roteirist	Robert Siegel
Gender	drama / biography
Duration	1h55min
Prize	Capri Actor Award 2016 (for Michael Keaton)
Atores principais	Michael Keaton, Nick Offerman and John Carroll Lynch
Nationality	USA

These and other films that make you think can be found on the list Smart films for everyone on Netflix.